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Frazier Jones Wine Merchants — five generations, 175 years of heritage.

Blending two proud family stories, we supply terroir-driven wines with knowledge, integrity and trusted provenance – read more here.

 Trade Tasting

Trade Tasting

Published by Francis Elms on 21st Jan 2026

Tastes in wine are constantly evolving with the public and, if you want to keep up with the trends (and increase sales), you're going to need to deal with a competent wine merchant for all your wine supplies!

With the recent 2025 merger of Frazier's and SH Jones, forming Frazier Jones, we now have access to an outstanding range of additional wines selected especially for the trade. You won't find them in supernarkets, and they offer superb taste and value for your customers and clients who are looking for something other than the big brand names available elsewhere. We can supply everything from excellent quality house wines to some of the world's "icon" bottles.

With our expanded, knowlegeable, trade team, we now cover an even wider area of the UK offering a personal service to both existing and future accounts. Arrange for a visit by us to your venue, or book to attend our 2026 Trade Portfolio Tasting here in Solihull.

For further information, please contact the Frazier Jones' sales department by phone on 0330 055 0022

Make a note of the date: Wednesday, 25th February (11am-3pm).

Please RSVP to tastings@fjwines.co.uk (before the 21st Feb) to confirm your attendance at the portfolio event.

You don't want to miss this one! 

NEW: Selection of New World House Wines

New to our range are a selection of wines from all your favourite grapes and New World vineyards offering sure fire winners for your business. Make sure you taste them all next month.

European Classic Wine Pours

Europe has always offered a safe bet for your customers' drinking enjoyment and we're showing classics from France and Italy, alongside Spain and Portugal.

Alcohol Free Wine Options

Making a significant entry onto many a wine list are the alcohol free bottles which are now produced all over the world in an ever growing variety of styles. Both sparkling and still, these wines offer your customers the opportunity to consume as much as they like without any worries about who the designated driver is on the night!

So, if you're looking for a list "refresh", or you're a completely new customer wanting to put together a full selection, you're welcome to join us at our Trade Portfolio Tasting

We look forward to meeting you on the day.

PLEASE NOTE: This is a "trade only" tasting and is not open to the general public. Entry is by invitation/ticket only.

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